Даниленко, Л. П. Английский язык : учебное пособие. - Томск, 2011
Даниленко, Людмила Петровна. Английский язык : учебное пособие / Л. П. Даниленко ; Томский государственный архитектурно-строительный университет. — Изд. 2-е, испр. и доп. — Томск : [Издательство Томского государственного архитектурно-строительного университета], 2011. — 129 с. ; 29 см. — Текст англ., рус.
ISBN 978-5-93057-426-5
Содержание :
- Предисловие.
- UNIT 1. The scope of Еconomics.
- Text 1. Major Division of Economics.
- Text 2. How to Study Economics.
- Text 3. Economic problems.
- UNIT 2. Types of Еconomic Systems.
- Text 1. The Main Types of Economic Systems. Capitalism.
- Text 2. Mixed Capitalism.
- Text 3. Communism.
- Text 4. Modern economic systems.
- UNIT 3. Forms of Business Enterprise.
- Text 1. Private Enterprise System.
- Text 2. The Sole Proprietorship.
- Text 3. Partnership.
- Text 4. The Corporation.
- Text 5. The Cooperative.
- Text 6. The Franchise.
- Text 7. Entrepreneurship in Business.
- UNIT 4. Types of Businesses.
- Text 1. The Business of Business.
- Text 2. Differences between Manufacturing and Services.
- Text 3. Technology and methods of production.
- Text 4. Intermediary.
- UNIT 5. Marketing.
- Text 1. Marketing.
- Text 2. What is Market.
- Text 3. The Marketing Mix or the Elements of Marketing.
- Text 4. Studying Advertisements.
- Text 5. Market Segmentation.
- UNIT 6. Trade.
- Text 1. Wholesale and Retail Trade.
- Text 2. Nature and Importance of Wholesaling.
- Text 3. Nature and Importance of retailing.
- Text 4. The Benefit of World Trade.
- UNIT 7. Management.
- Text 1. Management and Managers Defined.
- Text 2. Management Functions.
- Text 3. What Does it Take to Be a Manager?
- UNIT 8. Supply and Demand.
- Text 1. Supply and Demand.
- Text 2. Pricing.
- Text 3. Cost.
- Text 4. Profit as a Motivation.
- UNIT 9. Money and Banking.
- Text 1. Banking Services.
- Text 2. The Nature of Money.
- Text 3. Credit.
- UNIT 10. Grammar revision.
- UNIT 11. Additional reading.
- Glossary of Business terms.
- English-russian vocabulary.
- Список использованной литературы.
Ключевые слова
АНГЛИЙСКИЙ ЯЗЫК, УЧЕБНЫЕ ИЗДАНИЯ ДЛЯ ВТУЗОВ
Источник : ТОУНБ им. А. С. Пушкина.
Количество файлов: 2; Общий объем: 0.73МБ